We worked with the Nanyang Academy of Fine Arts to create an immersive virtual exhibition of the Singapore Sculpture Society’s 20th-anniversary show.
Nanyang Academy of Fine Arts (NAFA) partnered with the Singapore Sculpture Society (SSS) for their annual anniversary show. The show celebrates the SSS’s 20th year since its founding and features works from NAFA alum & students and SSS members. Held in NAFA’s Lim Hai Tak Gallery, the exhibition is open to all for free admission.
The Red Marker worked with NAFA to create an immersive virtual tour of the exhibition. Viewers can browse through the halls of the Gallery and read about the pieces and their artists through various tour features. The virtual tour is available to the public through links from the NAFA and SSS websites and their corresponding social media platforms, making it more accessible for all lovers of the arts to enjoy and view the pieces at their own convenience.
The Lim Hai Tek Gallery floor plan sits at the upper right corner of the screen, providing a bird’s eye view of the exhibition and easy navigation. White dots on the floor plan mark landmarks of the 360 tour , allowing you to jump from one area of the exhibit to another with a click.
Users can go forward, backward, and sideways by clicking on the white circle floor icons provided in the 360 virtual tour.
The Red Marker used polygon highlights to provide a seamless experience to learn more about exhibit pieces. When the user moves their cursor over the piece, the entire shape is highlighted to signal that it’s clickable. This feature provides a sleeker look for the tour and gives a more intuitive user experience than the usual “i” icon.
Hotspots on each piece are provided as virtual museum labels for the tour. The hotspots content provide the name of the sculpture, its dimensions, its artist and a link to a PDF containing the artist’s background, similar to the museum labels found in physical art exhibits.