For the Blum Singapore Experience Centre, we created a virtual tour that goes beyond a simple walkthrough. Our goal was to build a truly interactive digital showroom where users don't just see the space—they engage with it. Visitors can digitally open cabinets, test drawer systems, and reveal hidden solutions with a click, experiencing the seamless functionality of Blum's innovative fittings firsthand. This immersive approach allows architects, designers, and homeowners to explore and understand the products in a dynamic and meaningful way, directly from their devices.
As seen in the video, our virtual tour for the Blum Singapore Experience Centre redefines the digital showroom. We moved beyond static 360° views to build a fully interactive environment where users can click on almost any cabinet, drawer, or panel to see it open, close, and operate. This reveals the sophisticated Blum mechanisms inside, just as you would in person. This hands-on digital experience allows visitors to truly appreciate the seamless motion and clever design of products like the REVEGO pocket systems and SPACE STEP. By transforming passive viewing into active exploration, we enabled Blum to demonstrate the superior functionality and innovation of their fittings to customers anytime, anywhere, creating a powerful and engaging sales and educational tool.
